Amy Kelley

Amy is the Global Digital Content Marketing Editor at GES. With a strong background in content marketing, social media, and communications, she is a passionate writer and self-confessed word geek. She is also the founder of a non-profit and a health and wellness online community.

  • How to Be an Influencer on Social Media

    How to Be an Influencer on Social Media

    Let’s break influencer strategy down into three things and become a social media star.

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  • How to Create an Effective Learning Environment

    How to Create an Effective Learning Environment

    Here are six types of the most commonly used meeting environment to help you plan on the perfect learning session

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  • 16 Most Common Event Organizer Mistakes

    16 Most Common Event Organizer Mistakes

    There are some avoidable mistakes that tend to happen again and again. Recognizing the common ones and planning for them are good ways to ensure they don’t happen to you.

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  • How to Harness the Power of Social Media for Your Event

    How to Harness the Power of Social Media for Your Event

    Let’s break your social media event strategy down into three parts: before, during, and after. Learn best practice using phone to interact with event attendees.

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  • Top Event Tech to Land More Sponsors [Tech Series]

    Top Event Tech to Land More Sponsors [Tech Series]

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  • 4 Top Event Tech That Make an Impression on Attendees [Tech Series]

    4 Top Event Tech That Make an Impression on Attendees [Tech Series]

    Here are some of our favorite ways technology can help you manage attendees and make an impression.

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  • 9 Biggest Attendee Behavior Problems You Need to Fix (and How)

    9 Biggest Attendee Behavior Problems You Need to Fix (and How)

    There are things you can do to influence desired behavior. Here are the tricks every event organizer needs in their toolkit.

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  • How to Sharpen Your Social Media Skills: Lessons from The Breakfast Club

    How to Sharpen Your Social Media Skills: Lessons from The Breakfast Club

    The secret to utilizing social media effectively as a business leader is to think like the kids from The Breakfast Club.

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  • Experiential Marketing: 10 Proven Ways to Get Stakeholder Buy-In

    Experiential Marketing: 10 Proven Ways to Get Stakeholder Buy-In

    When it comes to getting budget approval from your stakeholders for the additional expense involved in experiential marketing, you need to follow these ten steps:

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  • Why Event Planners Should Take Inspiration from the Super Bowl

    Why Event Planners Should Take Inspiration from the Super Bowl

    Event planners can apply the tactics in the Super Bowl and deliver a game-winning experience at your next event.

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  • 5 Video Design Principles You Should Know to Amplify Event Content

    5 Video Design Principles You Should Know to Amplify Event Content

    This guide explores the most important things to keep in mind when using video to amplify event content

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  • 4 Quick Tips to Be More Productive on Event Days [INFOGRAPHIC]

    4 Quick Tips to Be More Productive on Event Days [INFOGRAPHIC]

    How do you increase productivity when you’re already feeling stressed and not fully in control of your schedule? Check out these four quick productivity tips to get you on your way.

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  • How to Set Up a Focus Group

    How to Set Up a Focus Group

    The key to a successful focus group is all in the listening. Learn how to to focusing on what’s important, who it's important to and listen carefully.

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  • It's Here! The Complete Guide to Audio Visual for Event Planners

    It's Here! The Complete Guide to Audio Visual for Event Planners

    Your audio and visual elements can make all the difference in an event that makes an impression and brings your guests back the next year.

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  • How to Make Your Venue or Event Instagrammable for the Holidays

    How to Make Your Venue or Event Instagrammable for the Holidays

    we all know the value of social media and how user-generated content provides value and drives the success of our marketing efforts. Here are a few easy tricks to get you going in the right direction.

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  • What's on Your Event Bucket List?

    What's on Your Event Bucket List?

    Are there products or services or attributes that you would love to incorporate but have no idea how to get there?

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  • How to Reach Different Generations of Attendees with Your Exhibit

    How to Reach Different Generations of Attendees with Your Exhibit

    To build a great exhibit experience, we need to understand our audience, and how they learn. What works for one generation may not be as impactful to another.

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  • The Ultimate Definition of Success

    The Ultimate Definition of Success

    Are there specifics that thought and business leaders seem to agree are necessary to be a success?

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  • Evolution of Sound – Audio Technology Past, Present, and Future

    Evolution of Sound – Audio Technology Past, Present, and Future

    A quick look at audio technology from its very humble beginnings into quite technically advanced systems that were utilized in the event industry.

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  • The Importance of Sound and How It Can Transform an Event Experience

    The Importance of Sound and How It Can Transform an Event Experience

    Sound affects us four ways; physiologically, psychologically, cognitively, and behaviorally. Each of these four components should be considered carefully while planning your events.

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