Daniel Hilbert

Dan Hilbert is SVP GES Events. With more than 30 years’ experience in the event, agency and entertainment business, Dan has a deep understanding of true experiential marketing and what it takes to make clients successful. Having also worked on the client side managing brands for Fortune 50 companies, he knows the power of face-to-face activation as a strategic growth imperative within the entire marketing mix. As SVP of GES Events, Dan and his team bring brands to life by creating and producing some of the world’s most impactful and immersive brand experiences.

  • Three Key Event Trends You Need to Implement in 2020

    Three Key Event Trends You Need to Implement in 2020

    Trends create avenues we can take to make a bigger impact on our audience, which gives them a certain amount of value. So, what is top of mind for event marketers looking at the next year of planning?

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  • Great Client & Experiential Agency Relationships Are Like Great Rock Bands – Producing Hit after Hit

    Great Client & Experiential Agency Relationships Are Like Great Rock Bands – Producing Hit after Hit

    Like any great band, a client and their experiential agency need to work in unison to create impactful immersive experiences for their event guests. Read on the interesting metaphor.

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  • Disruptors vs. Innovators

    Disruptors vs. Innovators

    Learn the difference between disruptors and innovators. And how to make changes and shape the future of event marketing.

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  • How to Design a Killer Live Event

    How to Design a Killer Live Event

    A poorly run event can be an attendee’s worst nightmare. We’ve learned that every great event starts by considering the attendee’s point of view and these 7 secrets to a memorable brand experience.

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  • Ep13. Event Planning and Strategy Development: Stronger, More Effective Experiences8:28

    Ep13. Event Planning and Strategy Development: Stronger, More Effective Experiences

    This episode of EM All Access it about the shifting strategies, shrinking turnaround times and the orchestrator model.

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  • Ep14. Cross-Pollinating B-to-B and B-to-C Events: Combining the Best of Both Worlds8:37

    Ep14. Cross-Pollinating B-to-B and B-to-C Events: Combining the Best of Both Worlds

    Every B2B event is attended by consumers—and all consumers are buyers who need to be informed about products and services.

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