David Fisher

David Fisher is former Senior Marketing Manager at GES. With more than 20 years of global business experience, he has spent most of his career evangelizing analytics to form the basis of business and competitive strategy. In his spare time, he still enjoys reading up on analytics but can be persuaded to join his family on traveling adventures.

  • Trade Show Forecasting – Using Analytics to Decode the Zeitgeist

    Trade Show Forecasting – Using Analytics to Decode the Zeitgeist

    How do business executives know when to trust a trade show trend analysis? When should we trust someone’s attempt to decode the exhibition zeitgeist?

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