From a planning perspective, we had boots on the ground throughout the planning process to be physically present with our client. By working closely with JEC Group to become a partner of their business, our France and Netherlands-based teams conducted regular site visits and pre-show coordination meetings to ensure team alignment and transparent delivery from start to finish.
Two of the core requirements for the event were individuality and flexibility for exhibitors. While unique requirements and large-scale delivery don’t always go together within a narrow delivery window, we managed to provide a solution that ticked all the boxes.
To facilitate the requirements, we implemented 3 different modular booth build systems across all customer types. That meant that no matter if an exhibitor opted for a shell scheme or a more advanced design package, they were enabled to modify their booth’s structure to suit their individual exhibiting needs, effectively creating a fully customised package for every exhibitor.
To further support exhibitors with expressing their brand’s individuality, we designed “eye catchers” into the packages – a simple yet effective solution of adding additional height panels, solely to provide an elevated branding space to put them on par for exposure with fully custom build exhibitors without the cost.
With the heavy visual element of the event in mind, we know through our experience that exhibitors sometimes want to make changes once they see their creation in physical form. To that end, we built an on-site print hub to facilitate last-minute changes with minimal fuss. Our graphics team was pivotal in this process, ensuring that any adjustments were made quickly and to the highest standard, maintaining the visual integrity of the event.
When you add to that our 4 on-site customer care hubs and energy-efficient electrical installations, the end result was a cohesive and visually striking event that created a memorable experience for both exhibitors and visitors.
Sustainability initiatives
Our commitment to sustainability was evident in every aspect of the event. From reusable stands to energy-efficient fittings and booth recycling programs, the solutions provided were designed with the environment in mind.