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Lauren McLean
Lauren McLean
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Lauren is a marketing and events professional focused on helping exhibitors create impactful, results-driven experiences on the show floor. She specialises in developing engagement strategies and branded activations that attract audiences, drive meaningful interactions, and maximise ROI.
How to exhibit more sustainably, inclusively, and intelligently – with support from Better Stands and Show Ready The industry’sBetter Stands...
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As climate change continues to be a growing concern around the world, the term 'sustainability' is no longer a buzzword, it's now a crucial...
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Exhibiting with a space only pitch at an exhibition isn’t the minefield it used to be. For those of you who are new to exhibiting, a space only area...
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