News

GES Launches Show Ready - The Edit: Elevated Design, Smarter Sustainability

Written by GES Marketing | Oct 30, 2025 10:00:02 AM

30th October 2025, EMEA: — Global Experience Specialists (GES) has launched Show Ready – The Edit, a new premium chapter in its award-winning Show Ready collection. Created for exhibitors who want to combine larger, more expressive design with smarter sustainability, The Edit redefines what modular exhibiting can be — beautifully crafted, endlessly adaptable, and circular by design.

Building on the success of the original Show Ready range, which gave brands an accessible, design-led route to market, The Edit introduces a more sophisticated aesthetic, a refined materials story, and greater creative flexibility. It allows exhibitors to achieve bespoke-level impact — without the complexity, cost, or waste of a custom build.

Continuing GES’s ethos of growing together, The Edit helps brands tell their stories through stands designed for re-use, re-imagining, and responsible material choices. Every detail has been considered to balance creativity with conscience.

GES Creative Director Penny Banks comments:

“The Edit gives exhibitors a canvas where creativity, functionality and responsibility meet. Each material has been carefully selected for its story — bio-based, recycled or repurposed — creating a circular palette that celebrates ethical, expressive design.”

Each stand within The Edit is built around four distinctive design concepts — flexible foundations that can scale, style and adapt through curated materials and colour guides. Exhibitors can make each space uniquely their own while benefiting from the speed, simplicity and efficiency of a modular approach.

"Exhibitors are under pressure to deliver spaces that are experiential, sustainable and memorable,” Banks added. “With The Edit, we’ve done the thinking upfront, so our clients can focus on what matters most — their brand and their audience.”

Key benefits of Show Ready – The Edit:
  • Scalable creativity: Four adaptable stand designs that flex to different sizes and layouts
  • Sustainability built in: Modular, reusable structures crafted from responsibly sourced and recycled materials
  • Creative freedom: Curated design and materials guides to express each brand’s personality
  • Premium experience, simplified: Elevated design without the cost or complexity of a bespoke build
  • Like its predecessor, The Edit prioritises re-use — but now goes further, embedding recycled and repurposed materials into every build and encouraging continuous reinvention rather than waste.
  • The Edit embodies GES’s commitment to creative innovation that respects both people and planet.