Harry Potter™: The exhibition sells more than 75,000 pre-sale tickets for its upcoming stop in Brussels

November 2, 2016

Exhibition Opens June 30 at Brussels Expo

Tickets available at expoharrypotter.be

June 1, 2016 – Brussels – Harry Potter™: The Exhibition, which will open at Palais 2 of Brussels Expo on June 30, 2016, is the must-see exhibition of the summer in Brussels, Belgium, with a record 75,000+ pre-sale tickets sold a month prior to opening. The exhibition will be open through September 11, 2016.

Larger than 1,400 square meters, the exhibition will offer Harry Potter fans in Belgium an immersive look into the famous wizarding world.

In partnership with Warner Bros. Consumer Products (WBCP), GES produced and created the interactive traveling exhibition, where visitors are able to enjoy dramatic displays inspired by the Hogwarts™ film sets and see the amazing craftsmanship behind authentic costumes, props and creatures from the films. Brussels Expo will be the exhibition’s fourth stop in Europe following Paris, France, Cologne, Germany and Norrköping, Sweden. Since its highly successful premiere at the Museum of Science and Industry in Chicago in 2009, the exhibition has been presented in a variety of major cultural and entertainment institutions and museums in cities around the world including Boston, Toronto, Seattle, New York City, Sydney, Singapore, Tokyo, and Shanghai, and has been seen by more than 3.5 million visitors worldwide. Earlier this year, WBCP and GES announced the extension of the global tour with additional stops through spring 2020.

Harry Potter: The Exhibition has thrilled audiences all over the world and we are delighted by the excitement it has generated in Brussels,” said GES President, Steve Moster. “We are excited to bring the fans in Belgium a chance to experience the world of Harry Potter first-hand.”

Tickets to the exhibition are on sale now at www.expoharrypotter.be.

About Global Experience Specialists (GES)

Global Experience Specialists, Inc. (GES), a Viad Corp (NYSE: VVI) company, is a global, full-service provider for live events, producing exhibitions, conferences, congresses, corporate events, exhibits and entertainment experiences. GES provides a wide range of services, including official show services, audio visual, cutting-edge creative and design, marketing and measurement services, and event accommodations – all with an unrivaled global reach. GES partners with leading shows and brands, including Spring Fair Birmingham, MAGIC, International Woodworking Fair, CONEXPO-CON/AGG and IFPE, Bell Helicopter, and L’Oreal. GES’ National Servicenter® has been recognized with certification under the J.D. Power and Associates Certified Call Center Program℠ for the past seven years, and for the seventh year in a row Ad Age has named GES as one of the “World’s 50 Largest Agency Companies.” For more information visit www.ges.com.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

HARRY POTTER characters, names and related indicia are trademarks of and ©Warner Bros. Entertainment Inc. Harry Potter Publishing Rights ©JKR.


Warner Bros. Consumer Products
Stephanie Clark
Director, Public Relations
(818) 954-7308

Lea Antonio 
Director, Marketing 
(818) 638-5949 

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