Discover what GES has been up to as a leading global marketing agency making headlines with impactful events. Explore our archives to see how experiential marketing can elevate your next event.
Lauren is a marketing and events professional focused on helping exhibitors create impactful, results-driven experiences on the show floor. She specialises in developing engagement strategies and branded activations that attract audiences, drive meaningful interactions, and maximise ROI.
Women are believed to make up around 70% of the events and exhibitions work force, and yet this majority is often woefully underrepresented at board...