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Improving Attendee Education Means Fewer Lectures and More Engagement

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Large Show Roundtable Announces Keynoters for August 22 in Orlando, FL

Improving Attendee Education Means Fewer Lectures and More Engagement

ARLINGTON, VA—June 19, 2019 — Attendee education has always been a key value for trade shows. But in this age of increased demands on time and attention, attendees seek a shift away from traditional speaker-driven presentations toward engagements that combine the experiential with the intellectual, the personal with the collaborative, and the physical world with the digital world.

 

Seeing this evolving reality as an opportunity not to be missed, the keynote speakers at Large Show Roundtable (LSR), August 22 in Orlando, FL, will present “Learning and Education in the Experiential Age: Lessons for Large Shows.” The speakers, experts from GES, are Arjun Chakravarti, SVP analytics solutions and insights; and Chuck Grouzard, EVP, U.S. exhibition sales.

 

“Large show organizers have a unique opportunity to implement best practices utilizing cutting-edge models in learning,” observed Chakravarti. Grouzard added, “We’ll take inspiration from inside and outside the industry to provide pragmatic takeaways that LSR clients can use immediately.”

 

Central takeaways include:

  • Principles for developing engaging learning and education.
  • Best practices for integrating new learning and thinking in large shows.
  • Concrete examples of where it has worked.

 

“Arjun and Chuck bring a depth of knowledge such that every executive, director, and manager in the room will walk out with a new list of action items,” said Sam Lippman, President of Lippman Connects. LSR is produced by Lippman Connects.

 

LSR will kick off with a welcome reception and dinner on August 21. The keynote will be delivered at breakfast on August 22. Following the keynote, clients go behind closed doors to explore new data, exchange insights, and engage in frank discussions. Learn more at lippmanconnects.com/lsr.

 

GES Contact

Detra Page
702.515.5627
dpage@ges.com