It's a Hybrid World: A Three-Part Discussion Series From GES

December 10, 2020 Jennifer Beindorf

Executives from GES Events break down everything you need to know about hybrid events, from content strategies and budgeting tips to crafting an attendee journey from start to finish.

In this special three-part podcast series on hybrid events, BizBash chairman and founder David Adler goes deep with the team from GES Events, one of the world’s most experienced face-to-face event organizations. Over the three episodes, five different GES Events executives explore this next frontier for the event industry, diving into smart strategies for structure and execution, designing the attendee journey from start to finish, and the realities of budgeting for hybrid events. Learn how major companies like GES Events are busy experimenting and modeling best practices so we can all hit the ground running in this new hybrid world. Click the links below to hear each episode.

1. What Should a Future Hybrid Event Look Like? 
2. Creating Killer Content and Design for the Attendee Journey 
3. Real Talk: How to Plan and Budget for Hybrid Events Now 

To learn more about GES Events hybrid event capabilities, go to

About the Author

Jennifer Beindorf

Jennifer Beindorf is the Head of North American New Business Development and Global Strategy at GES Events. Jennifer brings more than 25 years of business development, client experience, event marketing strategy along with designing holistic brand experiences. Her strong business acumen combined with a curiosity to leverage strategic insights allows her to partner effectively with clients to offer innovative and tailored solutions.

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