EMEA Blog

Fusing Art & Science in the Experience Economy: An Interview with Goc O’Callaghan

For some, events are so much more than a simple career choice, it’s a deep-rooted passion, and one that has shaped not just their employment but also their education as well as their life choices

Experience creation for the elite: An insight from Oracle Red Bull Racing

This month, in our quest to unearth new approaches to the world of events, we’re looking to the industry of sports hospitality.

Journeys, Roadmaps, and Commitments - Sustainable Event Guide: Kate Holliday

I’ve spent a large part of my career in the events industry, and another big chunk in financial services, covering roles both as event planner and, more recently, a sustainability professional. I join

Navigating the Busy Year Ahead: A Guide for Event Organisers

The events industry is constantly evolving, requiring organisers to stay ahead of the curve to deliver memorable experiences, so how can you prepare?

Into 2024 and Beyond

As we approach the end of 2023, it would be easy for us to look back and ponder all that we’ve achieved in partnership with some incredible companies.

Creating Worlds: An Interview with Gill Tee, Founder Black Deer Festival … and so much more …

It’s not just event and exhibition organisers that create amazing experiences, inspire audiences, or come up with amazing, challenging, and insightful content.

Accessibility in Actions, Making Everyone Welcome: An Interview with Kate McBirnie, Merlin Entertainments

One of the biggest trends seeing a resurgence across the events industry right now is accessibility.

How to Create a Memorable Event Experience