Blog Articles

The Essential Event Marketer's AV Planning Guide [Download]

We’ve developed this guide to help you plan and implement high-impact event marketing programs.
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Disruptors vs. Innovators

Learn the difference between disruptors and innovators. And how to make changes and shape the future of event marketing.
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Attracting Digital Customers Offline

At this year’s CEIR Predict conference, Wendy Gibson hosts a session with Wharton School of Business Professor, Dr. David Bell
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An Experts Guide to Planning a Mobile-First Event [Download]

We’ve developed this guide to help you plan and implement high-impact event marketing programs.
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7 Things to Consider Before You Move Your Exhibition to a New Venue

What should be top of the list for consideration before you sign on to new venue?
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The Secret to Securing a Sponsorship?
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The Time to Start Your Sponsorship Outreach is NOW

Timing is everything and there really is no down time when it comes to sponsorship outreach. You need to be in contact with your sponsors and exhibitors year-round.
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Attracting Visitors to Your Events – An Event Planner’s Guide

So, what do you need to consider when you’re devising your campaigns and getting the right audience?
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Five Peaks in Five Hours – GES Takes on the Challenge

30, 2018 – A team of 13 colleagues at GES braved the elements last weekend (28-29 July) to take on five of the Lake District’s toughest peaks – in just five hours.
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6 Steps to Driving Technology Adoption at Your Event

Here are 6 simple steps to consider when you are looking to encourage technology adoption at your event.
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Top 8 #AskGES questions from the AEO Exhibitor Masterclass

You can ask us an exhibiting question any time you need help. Tweet your question to @GES_EMEA using #AskGES and we’ll get right back to you.
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How to Create an Engaging Stage Design

let’s take a look at the elements of an impactful stage design: Light, Color, and Video.
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6 Tips for Building a Remarkable Trade Show Exhibit

If you have the time and resources, you need to design a booth that attendees will just have to stop at. What will make you stand out from your competition?
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How to Use AV to Amp Up Your Event

Wonder what AV technology to employee at your event? Here are some examples of audio visual technology you can use to keep your attendees talking.
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The Importance of Sound and How It Can Transform an Event Experience

Sound affects us four ways; physiologically, psychologically, cognitively, and behaviorally. Each of these four components should be considered carefully while planning your events.
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Sustainable vs. Perishable Events - And Not the Green Kind

Sustainability starts with one very important question. “Why should attendees care about attending this event?”
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What Event Managers Can Learn from the Film Industry About Storyboarding

Do you want to highlight the brand history before introducing a new product? A storyboard can help you focus on what is important in each engagement during the journey.
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A Guide to Exhibition Personnel

Learn about Exhibition Personnel terminology here
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Wow. Wow. Wow.

We picked up not just the one, but TWO awesome awards for Visit and Poken and another award for GES at the AEO awards
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How to Audit an Event Experience
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Blog Articles

The Essential Event Marketer's AV Planning Guide [Download]

We’ve developed this guide to help you plan and implement high-impact event marketing programs.

Disruptors vs. Innovators

Learn the difference between disruptors and innovators. And how to make changes and shape the future of event marketing.

Attracting Digital Customers Offline

At this year’s CEIR Predict conference, Wendy Gibson hosts a session with Wharton School of Business Professor, Dr. David Bell

An Experts Guide to Planning a Mobile-First Event [Download]

We’ve developed this guide to help you plan and implement high-impact event marketing programs.

7 Things to Consider Before You Move Your Exhibition to a New Venue

What should be top of the list for consideration before you sign on to new venue?

The Secret to Securing a Sponsorship?

The Time to Start Your Sponsorship Outreach is NOW

Timing is everything and there really is no down time when it comes to sponsorship outreach. You need to be in contact with your sponsors and exhibitors year-round.

Attracting Visitors to Your Events – An Event Planner’s Guide

So, what do you need to consider when you’re devising your campaigns and getting the right audience?

Five Peaks in Five Hours – GES Takes on the Challenge

30, 2018 – A team of 13 colleagues at GES braved the elements last weekend (28-29 July) to take on five of the Lake District’s toughest peaks – in just five hours.

6 Steps to Driving Technology Adoption at Your Event

Here are 6 simple steps to consider when you are looking to encourage technology adoption at your event.

Top 8 #AskGES questions from the AEO Exhibitor Masterclass

You can ask us an exhibiting question any time you need help. Tweet your question to @GES_EMEA using #AskGES and we’ll get right back to you.

How to Create an Engaging Stage Design

let’s take a look at the elements of an impactful stage design: Light, Color, and Video.

6 Tips for Building a Remarkable Trade Show Exhibit

If you have the time and resources, you need to design a booth that attendees will just have to stop at. What will make you stand out from your competition?

How to Use AV to Amp Up Your Event

Wonder what AV technology to employee at your event? Here are some examples of audio visual technology you can use to keep your attendees talking.

The Importance of Sound and How It Can Transform an Event Experience

Sound affects us four ways; physiologically, psychologically, cognitively, and behaviorally. Each of these four components should be considered carefully while planning your events.

Sustainable vs. Perishable Events - And Not the Green Kind

Sustainability starts with one very important question. “Why should attendees care about attending this event?”

What Event Managers Can Learn from the Film Industry About Storyboarding

Do you want to highlight the brand history before introducing a new product? A storyboard can help you focus on what is important in each engagement during the journey.

A Guide to Exhibition Personnel

Learn about Exhibition Personnel terminology here

Wow. Wow. Wow.

We picked up not just the one, but TWO awesome awards for Visit and Poken and another award for GES at the AEO awards

How to Audit an Event Experience